Beginner’s Guide – Advantages and Disadvantages of Social Media

We are all beginners at some point. For beginners, the biggest challenge is knowing the advantages and disadvantages of social networks. Today we are going to talk about Social Networks – Advantages and Disadvantages. Many small business owners have yet to take advantage of social media to grow their business. It has become so vital for us to stay connected and get the right message across. To get the best out of this platform, here are some tips and guidance for beginners to learn about.

First, some facts and figures from social networking sites:

• One in nine people in the world is on Facebook
• Twitter is adding almost 500,000 users every day
• One in four Americans watches a video online every day
• During the second half of 2010, LinkedIn’s member base grew, on average, by 1 million new members every ten days.

Access: Facebook helps you connect and share with people in your life. Just think, what was your life like before Facebook was invented? Was it more relaxing, exciting, boring or challenging? On Facebook we can create a personal profile, add other users as friends and exchange messages. If we talk about LinkedIn, it gives us the opportunity to connect with professionals from all over the world. Whether you are using it for personal growth or to spread your business. It also gives you the opportunity to connect with business-minded people like yourself. If we talk about Twitter, it’s just amazing! Twitter is a real-time information network that connects you with the latest stories and ideas that you find interesting. It gives you the opportunity to know what is happening around the world in a 140-character tweet!

Reciprocity: With your Facebook connections, you have the opportunity to let people know about you. You can share your photos, stories and create a fan page. As a business, Facebook Pages are a good source of feedback on your products/services. On LinkedIn you can interact with professionals on a single platform. You can discuss business, resources, ideas, learning opportunities, and much more. On Twitter, tweets are text-based posts of up to 140 characters that are displayed on the author’s profile page and delivered to followers. On a personal level, Twitter allows you to communicate with friends and family. On a business level, it connects your current and potential customers with your product and service.

Exchange: With the use of Facebook, we exchange joy, fun, sorrow, help and much more in one place! Facebook is also slowly being used as email. So this is one of the profitable ways to connect. With the use of LinkedIn, we exchange professional experience along with useful information that eventually enhances our professional brand. They also exchange stronger business ideas with each other. On a commercial level, it helps us to exchange opinions, comments that eventually lead to increased business. On a personal level, it helps you in personal development. Twitter is a powerful tool for exchanging information and news, as Twitter users often link to useful sites or articles and can be an alternative news source.

Disadvantages: As we discussed the advantages of social media, we cannot ignore the disadvantages just to be safer on the online platform.

Think about the viral potential of the media. When the news is negative and distasteful, the same will happen with that brand. Damage control is hard to do when it comes to social media. Your name could be spoiled in a matter of hours. The best example is MacDonald’s Twitter promotion. According to the Mail Online news article – Mac Fail! MacDonald’s Twitter promotion backfires when users hijack MacD’s stories to share fast food horror stories. Opponents accused the burger franchise of making customers vomit, serving pork from gestation crates, and serving a burger with a fingernail. Another downside is facing the threat of a fake profile and ID. This is one of the biggest disadvantages of Facebook. People often use a fake profile to insult or harass someone. Students who are addicted to Facebook do poorly in their exams. One of the main risks of social networks and the Internet in general is the violation of privacy. These sites collect considerable amounts of personal information, with email addresses being one of the most collected personal data. Also, these social networking sites possibly reduce people’s compassion. You can check Twitter updates from your phone and send messages from anywhere. Social networking sites have the potential to spread negative or anti-social messages. Among

As discussed above, there are pros and cons to social media. One thing is clear; It is up to the person how he wants to benefit from the social media platform. In life we ​​are often subject to good and bad choices, only we ourselves can decide what we want.