Network investments

Are you willing to invest in your networking? Do you see it as a growth journey and a long-term asset for your professional, business and / or academic development? Many times people use networking to achieve a short-term goal and do not consider the rewards of putting real effort into their time and relationships. Creating a plan, setting aside resources, and being intentional in your networking efforts have a huge impact on your success.

Here are helpful tips to get the most out of your goals.

What the membership should do

Whether you join a golf club, industry association, or local networking group, invest your time and money in a formalized structure. Attending weekly, monthly, or quarterly meetings gives you the opportunity to improve your skills. It also allows you to stay up-to-date on business trends and changes within your industry. Not to mention, it gives you the opportunity to build relationships with like-minded people with a sense of responsibility.

Also, don’t limit your club’s membership to in-person groups. Consider joining groups, forums, and chapters online. It’s another opportunity to virtually diversify and expand your connections. Sharing information, resources, references, and making presentations can definitely increase your networking skills.

In the system

Don’t leave your networking to chance. Definitely consider purchasing management software to organize your contact lists. Staying organized helps you easily connect with your contacts, follow up in a timely manner, and conduct productive business. Software updates are also helpful to ensure that the system is working efficiently and that your contact information is up to date.

Personal brand

Last but not least, don’t overlook or underestimate the power of a good first impression. Be sure to maintain a well-groomed and professional appearance when interacting with others. Invest in appropriate and quality clothing, accessories and other aspects that flatter your physical personality.

Once again, don’t neglect your online brand. Post a professional headshot that matches your role / position. When completing or updating your profile, please ensure that your grammar and language are correct and that you provide accurate information. If necessary, hire someone to edit and review your information.

Use these tips to improve your networking efforts. Take the time, money, and resources to promote a presentable image and develop an organizational style for your networking goals.