Business promotion through social bookmarking sites

What are social bookmarks?

Social bookmarking is a method for Internet users to store, organize, search, and manage bookmarks. It is popular with people with affiliate marketing programs as it generates traffic and links back to the website.

Social bookmarking sites allow you to do 2 main things:

Manage bookmarks online, where they can be accessed from any computer.
· Conduct information searches based on other people’s findings rather than search engines.

Why use social bookmarking?

Social bookmarking is becoming very popular with internet marketers. In addition to creating brand awareness and increasing profits, social bookmarking also has other benefits such as:

Can be accessed from anywhere and everywhere
It facilitates the search of data since it is organized and categorized by the user.
It allows the user to search for data, which is not necessarily indexed by search engines.
· Searching is made easier as it facilitates the ability to tag the web page/site
Since user voting plays an important role in getting high votes, the chances of appearing in search results increase.
· Social bookmarking sites get natural links, ie if people like your story, they are likely to post it on their forums, blogs, etc. with the URL of your website. Therefore, your website will get the natural links.

Importance of social bookmarking from an SEO point of view

From an Internet marketing perspective, this is useful because it drives traffic to a website in two ways:

· Direct click from social bookmarking websites.
· Via search engines, as links from social bookmarking sites will help increase your search engine ranking.

Popular social bookmarking sites

· Delicious

Delicious is a social bookmarking site that was acquired by Yahoo! in 2005. Delicious has more than 3 million users and 100 million tagged articles. It allows the user to tag their stuff and find other people’s stuff. The user also has the option to set their bookmarks as private or public. Public bookmarks are visible to everyone, while private bookmarks are visible to people in your network. Delicious is a free site and can be used by anyone with Internet access.

Reasons behind the popularity of Delicious

. Make it easy to share resources with colleagues, friends, and others.
. Allows you to quickly bookmark pages.
. It becomes simpler to send your links to a website, blog, Facebook, etc.
. It helps keep your content focused on your main topic, which helps you promote yourself effectively.
. Discover more great links like the ones you already have.

· Stumble upon

StumbleUpon is the Internet’s only web discovery service that enables people to discover great websites recommended by others with similar interests. It was founded in 2001, based in San Francisco and backed by the same investors as Google and Facebook. Over 20,000 advertisers use StumbleUpon to promote products and services. It has more than 7.4 million users and receives 425 million recommendations per month.

Reasons behind the popularity of StumbleUpon

. Award the best article.
. It does not prohibit the best sites.
. It has more positive pages.
. Allows more diversity of interests.
. It is easy to use and has better quality of comments.

· Reddit

Reddit is a news and social bookmarking site. It was founded in 2005 and is headquartered in Boston, Massachusetts. It allows users to submit articles, vote for them and participate in discussions. From an SEO point of view, Reddit can prove to be an essential site as the articles/websites voted on the front page usually get a lot of traffic and can easily see more than 10,000 visitors in the span of a day.

Reasons behind the popularity of Reddit

. Offers more transparent results.
. It allows popular stories to stay at the top of the front page for a longer period of time.
. Reddit’s new restricted feature allows anyone to view content, but only invited members can post, comment, or vote.
. It has more customization of the home page.

How to increase the number of repeat visitors

Here are some tips to increase traffic and the number of repeat visitors to your site.

· set your goals – It is mandatory to take into account your main focus. Know the appropriate section to publish the article that offers educational content. Also make sure that the title you choose is captivating and exciting, so that visitors feel compelled to visit your site. The article must be significant and precise.

· Offer high-value content – Make sure the content you find is of high value for users to spend time on your website. Avoid spamming in groups or forums because it can generate huge traffic in the initial stage, but after a while it will just fade away.

· Promote your brand effectively – It is essential that it looks informative and attractive.

Bloggers have been at it an average of three years and are collectively creating close to a million posts every day.

· Update the site frequently – We generally visit sites that offer a wide range of information on a daily basis. Therefore, one must always update the content to arouse the interest of the users in the business. We generally visit sites that offer a wide range of information on a daily basis. Therefore, one must always update the content to arouse the interest of the users in the business.

· build a relationship – Send some good trips to your friends. Respond to stumbling blocks that rate your content positively through discussion groups, help forums, and inbox.

· request feedback – Get in the habit of asking your readers for their opinion. Take feedback and suggestions seriously and always strive to improve the quality of your content.

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