What Small Businesses Must Do To Have An Online Presence

Small businesses today must have an online presence. Having an online presence provides the opportunity for businesses, especially small business owners, to target other markets that local ads won’t be able to reach.

What Are The Things Small Business Owners Should Do?

1. Create a website.

The website is a must today, especially for small businesses. Many people are now using the Internet to search for information. When they want to see any product review, it can be a new device, software, a laptop, and even movie and restaurant reviews they search the internet.

However, it will be quite frustrating to find a good review and there is no company website to review. Especially if you are a restaurant, hotel or resort, people need to see your products and services on your website. It’s a bonus if you have a location map and contact information that they can use.

Creating and maintaining a website today is cheaper than five years ago. You can use the WordPress platform for your website to make it easier to maintain. There are many free themes that you can choose from and free plugins that you can use to further enhance the functionality of your website. All you need is an account at WordPress.org, a web host that is available for $ 4- $ 6 per month and a domain name for $ 11- $ 17 per year.

2. Sign up for Facebook

If you don’t have a Facebook account yet, you are surely missing out on a lot. You can generate leads on Facebook. People are also using this to sell products and services. You can connect your Facebook on your website. You can also create a Facebook page and install a Like button on your website. There is also a plugin available in WordPress where it will automatically post a status to your Facebook account every time you create a new post on your WordPress blog.

3. Sign up for Twitter

Like Facebook, Twitter is also another social media site that you need to sign up for. If you’re running out of ideas on what to tweet, don’t worry as you can connect your Facebook and Twitter accounts. You can also plug this into your WordPress blog using the same plugin that you use for your Facebook account.

There are so many things to do, but these three items above are the most important things to do. Get started creating these essentials today!