Why Twitter can make your business

Twitter is now five years old and what seemed like a pretty boring idea to many at first, has become a social phenomenon and an incredible marketing opportunity and that is why Twitter can make your business. Although the concept of Twitter may seem too simple at first, there is definitely an art to using this micro-blogging or social networking site effectively.

Use your business name when using Twitter and use the settings option to add a profile picture, your URL, and then write a short bio that should include keywords appropriate to your product. That way you will be found and recognized instantly.

Remember that Twitter is a social site; you should not view it as a one-way street. You can use it to find out what’s going on in your niche. You can find out what your competitors are doing, and if they’re doing something wrong, you’ll find out too, which can benefit you. You can have two-way conversations with your customers and use Twitter for liaison purposes.

Many website owners have reported that effective use of Twitter has generated up to 75% of all new users to their sites. That is a result that every online business would enjoy!

Become an expert and you will find that your Tweets will be retweeted several times, and that is exactly what you want, since each retweet carries its link.

With just 140 characters to play with, posts need to be eye-catching and to the point – there’s no room for irrelevant fluff, which is especially useful for a business. If you want to tweet to people within your business area, use a tool called Twellow.

There is a certain code of etiquette on Twitter, which says that you must follow others who follow you, otherwise you can be seen as selfish and people will eventually abandon you.

Do you want to know who is talking about your business? Then use TweetBeep and talk to them from your desktop, mobile or text to tweet, it’s all so fast and effective.

One thing people love about Twitter compared to other social media sites is that you don’t have to write articles, just 140 words, but that doesn’t mean you can send people to your website and then provide them with lousy content, You won’t gain any followers that way.

Never jump on Twitter and start tweeting about your product without first establishing rapport with followers. Be annoying or useless enough and you may even get banned from Twitter.

The best way to appreciate Twitter is to join and find what interests you or what is relevant to your business. You’ll quickly learn to tune out all the irrelevant stuff, and there’s a lot of it. You can see Twitter as a place where thousands of people are having a conversation at the same time.

If you have some time you should give it a try. You’ll soon realize that you’ll be wandering around looking for useful information and perhaps picking up useful ideas for future articles for your business. It is something addictive, useful and a lot of fun.