Creation of professional business cards

Your client is now at the point where it’s time to find some quality business cards. They should be short, sweet and to the point. Stylish, yet professional enough for the real world. That is how.

formatting

The first difficulty you are going to face is making sure you don’t lose any of your design during the printing and cutting process of the card you are designing. You should also keep in mind that if your client is located in another country, the size of your business cards may change. Once you know the size you need, you need to make sure you have a bleed that gives you room for the cutting and printing process.

A bleed simply allows for a margin of error on the outside of your design.

Finish that up and then decide which orientation the card is going to be made in. Vertically or horizontally. The last step in this process is to make sure you have the proper resolution to create a sharp image when the printing process is complete. Setting your creation to around 300 DPI is ideal.

Design

The first step is to find a place for your client’s logo. Remember that the logo is in charge of showing off the business. It should be in a place that is easy enough to see and attracts anyone who sees it. There should also be a one line catchphrase or tone involved. It has to be quick and easy to read. It should be catchy, but professional.

Then you have the obvious parts to complete the purpose of a business card. Contact information and a publicly available website or email address.

Quick tip. Use a suitable font. These cards are not for children, in general. These cards are a professional miniature billboard. The font should be legible and professional. No Comic Sans. No unreadable script.

Printing and the final steps

It doesn’t matter if your design is amazing and perfect, and all your information fits perfectly. If you print it on poor quality paper, whoever receives the card will think it came from a home printer. Think about what fits the customer’s expectations and adjust accordingly. Stay within budget, but don’t overlook quality. What type of paper is up to you, check the options at your print shop.

Go back and double check all your work. Make sure it looks professional. If you feel uncomfortable with something, play around with it until it’s perfect. There are no excuses for doing a bad job. The better you do it, the happier your customer will be. That means better business for you.

Once completed, submit it.