Diesel clothing: how Renzo Rosson revolutionized fashion

If you were to pick the person who has made the biggest impact on today’s fashion and lifestyle world, exactly who would you pick? Could it be Alexander McQueen? The late English designer who revolutionized women’s nightwear, not to mention winning the British Designer of the Year award more than 3 times? Maybe it would be the English TV personality ‘Gok Wan’, who has some famous and long-running TV shows that try to inspire both men and women by giving everyone a substantial boost to their self-confidence through Fashion? What about Tom Ford, the man who put American fashion designers on the Globe and helped New York City be named one of the best places to go to fashion?

Many of them, as well as many more that I have not pointed out, might well be brilliant candidates for they have all experienced massive achievements in their own focuses.

However, if I had to choose one, it would be none other than Renzo Rosso, the director and forward thinker at Diesel Clothing.

Diesel clothing is an Italian organization of menswear designers and a lifestyle powerhouse. They have a chain of distributors that spans all over the world. Diesel’s evolution into the cultural superstar he is today can be attributed to many factors, and with good reason. Diesel clothing follows as many influences and trends as there are brands. There is a remarkable talent life force running through the entire organization, from the top brass like Renzo to the young men and women on the floors of Diesel clothing stores. Diesel fashion designers tend to design and design whatever feels right to them; They will ignore any trends, tricks, or other distractions and will simply follow what their instincts tell them to be good. Diesel Clothing does not have a ‘standard’ range of style and clothing. You’ll find each boy (and girl) on their own in the artist studios working on their vision of fashion before final designs are decided.

You will notice that within Diesel Clothing stores you will not find any employee who is not entirely in love with the Diesel brand. These men and women have been selected for their knowledge, appreciation and love of Diesel clothing and the way of life it represents. You will not find anyone with an irritated face who is simply working there “because it is a job”, they are people who thrive on the energy of Diesel, true fans of fashion who are an important part of the life of the Diesel brand.

Diesel clothing, it goes without saying, is not just a clothing business. Due to his accomplishments in the way the brand was received and respected at all levels, Rosso has already taken the brand into other areas of the clothing and lifestyle markets. There are Diesel perfumes and men’s fragrances; Diesel footwear (shoes, sports shoes, flip flops, sports shoes, etc.), Diesel bags, Diesel glasses (designer glasses, sunglasses and frames); underwear and lingerie and also watches and other jewelry. In much more recent times, Diesel has also expanded to create a unique range of home products with more on the way.

Diesel clothing is without a doubt one of the most thriving and influential clothing brands on the planet today. Renzo Rosso seems to have propelled the Diesel brand and lifestyle around the world, expressing his laid-back point of view to all who would listen. That is why I would choose him as the man who has had the most impact and influence in the world of fashion.