Graphic Design Tips: Bang On Tips for Logo Design

1) keep it simple.

The logo is not a brochure, but only an emblem. Remember that when designing a logo. The design idea should be simple and catchy without being complex and should appeal to the customer. Most of the designs that have caught the attention of the public are those that are easy to remember but aesthetically appealing.

two) Be versatile and dynamic in the design process..

Logos are no longer just used in print ads or TV commercials, but will appear on phone apps or even coffee mugs. To do this, the logo must be versatile so that it looks just as brilliant in black and white as it does in color. Or it should look just as impressive when it’s a few inches tall as it does when it’s a few inches tall. When logos are designed to be dynamic, they can be easily adapted to display in any medium.

3) Consider the image of the brand.

Logos express a lot about the company they represent. Tech companies that would like to signify market leadership and emphasize their strict business ideals might opt ​​for a futuristic design that is serious but smart. While corporations that prefer to present a friendly image can opt for a vibrant logo. Therefore, logo design is not just about creating a clever design, but about displaying the ideals that the company stands for.

4) Add a border to the design.

When designing a logo for any business, the main goal is to create one that everyone will find easy to remember. Designing a logo that resembles everyday or commonplace items will not help consumers remember the design unless there is something unique or different about it that warrants recognition.

5) Make the design relevant to the company.

The company or consumers will not accept a random design and to go deeper into the design, it is important to add meaning to the design. Designs that express unity or signify the growth of the company or its ideals will attract the best. Designs that include the company name have also been found to be very effective. This will help the consumer to better identify the logo with the company.

6) Use a design font you’ve created.

This is a tricky part, but talented logo designers shouldn’t find it too difficult. Instead of downloading fonts or using custom fonts, it is better to create new fonts so that the logo is not easily copied.

7) get off the beaten path.

The logo design has to be simple but it should not be something predictable. This is where a creative graphic design company outperforms the rest. Logo designs that are easy to remember and catchy because they have something remarkable to offer will generate more interest compared to other logo designs.

8) Carry out a feedback study.

Once a logo is designed, it needs to be sent out to people for feedback and suggestions. Each logo may look great in the eyes of the designer, but it may not be that great. The best way to find out is by conducting a market survey to understand the reactions of a sample of society.

All of this will help create a truly winning logo.