What inventory to carry in a flower shop

It is always wonderful to walk into a flower shop that is well-stocked, fragrant, and with an attention-grabbing inventory. People associate florists with beauty, tranquility, and serenity; along with the services that a person uses in a flower shop. This is due to the inventory that flower shops carry to this mindset. Inventory automatically gives the florist the atmosphere we all love. A couple of terminal cancer patients have come to my store just to enjoy the atmosphere, the quiet and the peace. The store was a quiet place that made the ladies happy. I will always remember those two women and the conversations we had.

Therefore, we need to keep an inspiring and well-intentioned inventory. We cannot forget that, first and foremost, a florist brings fresh flowers. That is our main inventory and where we start. Make sure you always have a good selection of fresh flowers and foliage. Remember that your inventor of fresh flowers is perishable. There is a fine line between carrying enough perishable inventory and too much where there is waste.

Next, you’ll want to have a line of novelty baskets and containers, the more the merrier. Clay pots are good. A florist keeps much of the inventory it uses on the floor for people to buy until they need to use something to place an order. So stock your show floor well. Customers want a diverse selection to choose from.

Your store should have a jungle of plants of all varieties. Offer all the basic plants and then strive to find exotic plants, herbs, flowering plants, tropical plants, and cacti. Just fill your flower shop with all sizes and types of plants. Also, offer basket gardens, plate gardens, novelty baby planters, and more. Have the plants dressed in bows and accessories and ready to go.

Balloons are a very nice upsell. Have a large selection of unusual and exciting balloons. You will want to bring latex and mylar balloons. Don’t forget that you can fill balloons with all kinds of things. Talk to your balloon wholesaler and learn all the fun and extraordinary things you can do with balloons. Balloons can help your store stand out.

Silk and dried flowers throughout your store will add color and distinction. Offer the best silk flowers, not the ones you can buy at the dollar store. Buy fancy flowers. Hang dried flowers, such as statice, baby’s breath, eucalyptus, yarrow, from flower racks. Dried flowers will add visual interest and upsell.

For a change, you can offer candles, lotions, jewelry, mediation CDs, and candy. Country gift items are popular. Wood and tin signs, in particular, sell well and are visually interesting. The candles will offer a wonderful scent to your store. You can get private label lotions and soaps and such. Having CDs for background music is fun. Makes customers in a good mood. A good mood can equal more sales. You can buy any type of music that you think your customer base will buy. They listen to music, they like it and they want to take it home. I bought a Smoky Mountain folk music CD from a store because they were playing the CD and I listened to it. Additional store inventory can also be used on gift baskets.

You can offer fruit baskets, but that inventory will be purchased as needed. Fruit baskets can be quite eye-catching and impressive, which is a good promotion for your store. You may want to offer greeting cards. They go very well with flowers and gifts. There are many unique card companies around, so you can come up with a different card line than most see. Exclusive wind chimes will go great with your inventory.

Browse all the gift programs nationwide online. You really need to attend at least one gift show in your life. They are inspiring, educational and you will learn the latest trends of the time. You will find products that you cannot wait to bring back to your store. You will be captivated, fascinated and delighted. Maybe even a little hypnotized and spellbound! Just have fun. What you learn, you can take to your flower shop and help improve and revitalize it. Remember that the gift shows in the summer are for Christmas. You have to plan ahead for the seasons.

Here are some basic ideas for your store inventory. I’ve learned that people will buy anything if it shows up right. You should present your inventory to your customers in a fresh and simple way, but make them feel like there is a lot to look at. You don’t want the naked look, but you don’t want the mess, either. Happy searching for your exclusive inventory that will set your florist apart from the rest!