Privacy and Internet issues

Increases in Internet use by people, in many cases, are unaware of the information that is collected about them. In contrast to these, people concerned about privacy and security issues are limiting their use of the Internet, refraining from buying products online. Businesses should be aware of the fact that users seek privacy protection, which can help alleviate user concerns. In particular, websites that use cookies and scanning statements. Global reliability in protecting Internet privacy is essential to enhancing the growth of e-commerce.

For some people, concerns about privacy and Internet protection are not special issues, and some are too sensitive when realizing that the Internet is growing. In fact, buying online is no different than buying in the store. They also create the same concern for privacy. Tracking a person’s navigation while online can be compared to a camera that watches people on the move while in a store.

It may seem that it is not worth tracking your online activity while browsing different websites, storing content through cloud services, posting updates on social media websites. But the data it produces is a rich form of information, and it says more about your activities than you think.

Battles have long been fought over how third parties can access and use your data. Globally, online privacy faces new threats, as a result of emerging technologies that could have an effect on how your web-based life is protected or exposed.

You need to pay close attention to the main threats listed below. This includes:

# 1: cookie proliferation

The invisible cookie software that tracks your browser and your personal data is likely to multiply in 2016. Your system may accumulate more cookies. The truth here is that “advertising companies, marketers, and other data speculators rely on cookies to no longer rely on your identity,” to find out who may be interested in purchases. Five (5) to ten (10) years ago, if you opened a few specific websites in your web browser, you would get cookies from your advertising / marketing agents, maybe a couple, and that would be basically it.

# 2: Leveraging Data in the Cloud

You love how easy it is to get appointments through cloud services, and so do law enforcement agencies. Gartner predicts that 36% of US consumer content will be stored in the cloud by 2016.

But whether you use the email service, store files in Google Drive, or upload, everything you write or post is stored on a server that belongs to the online service and not to you. The only true protection is understanding that anything you put there can be accessed by anyone else.

# 3: treason data rental

His mobile phone is the main Nosy Parker, but the location he posts on social media websites is also an eye-opening source. Showing your whereabouts becomes easier as other location-broadcasting devices come online, from smarter watches to Google Glass to smarter cars.

“When you leave your house and go to a friend’s house, you do work every day, visit a lover, whatever you do, if your geographic location is tracked and recorded, says Senior Policy Analyst Jay Stanley of the Program ACLU Speech, Privacy and Technology that’s a lot of information about you. “

Equipped with this data, advertisers can (for example) send you promotions for nearby businesses, wherever you are.

# 4: data never forgets a face

Posting and tagging photos online may sound like fun, but behind the scenes it helps build a catalog of facial recognition that makes escaping notification increasingly difficult for anyone.

“Most of the consumers are on the world’s leading facial recognition database, which is social networking websites”, the huge number of photos uploaded to these websites makes it a giant for privacy concerns surrounding this technology.

If these social media websites use this data strictly to help you find other people you know on their website, you might be fine. But Lynch says that when social media websites sell user information to third parties, the image data can be integrated, and the sanctity of the information later on is uncertain. “Social media websites say they care about protecting data, but we don’t know how they do it,” he says.

# 5: scanning in the name of cybersecurity

You may not be a hacker, but that doesn’t mean your online activity won’t be scanned for signs of cybercrime. The federal government has made cyber security a high priority as concerns arise about the vulnerability of the nation’s infrastructure to a web-based attack.

“Make no mistake, everything we touch that is digital in the future will be a data source.”

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