What is the difference between an indoor banner and an outdoor banner?

Banner marketing has become all the rage in the business world. We can see them around us when we are outdoors or indoors. They are the perfect medium to send a message to people and a perfect way to promote your product.

Outdoor signs are the ones that are sometimes wrapped around buildings, or simply hung from them, the ones on the side of the road or surrounding football fields. The most beautiful are those that appear in the parades, they have different shapes, bright colors and fly above all.

Indoor signs are those found in certain churches, schools, or shopping malls. They are more specific than outdoor signs. Being located inside a building, they already have a well-defined target audience, while the other type is intended for the general public.

The difference between indoor and outdoor banners is, first of all, the material. In the case of outdoor banners, durability is highly praised. The material must be wind-resistant and hard to tear, and the print must resist washing or fading from the sun. Mesh signs have small holes for the wind to pass through the material, making them suitable for large formats in windy conditions.

For indoor signs, fabric is the perfect choice. It is suitable for situations where there are bright lights or camera lights where glare can make it difficult to see the print on the banner. The fabric doesn’t have the durability of vinyl, but it doesn’t have to stand up to the elements indoors, so it can last for a long time.

Posters are made to attract attention, to respond to our society’s need for speed. They are usually produced on the advice of an expert regarding message, design, printing, and material.